
Chanel: The Karl Lagerfeld Campaigns
Patrick Mauriès , and Karl Lagerfeld
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Publication Date: September 30, 2025
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A spectacular celebration of Karl Lagerfeld and the house of Chanel, this is a deluxe gift edition with an iconic new cover design.
Chanel: The Karl Lagerfeld Campaigns is the first complete collection of Karl Lagerfeld’s Haute Couture and Ready-to-Wear campaigns for Chanel, featuring more than 600 photographs shot by the designer from 1987 onward.
When Karl Lagerfeld was appointed to the helm of the then-sleepy fashion house Chanel in 1983, he set out to radically reinvent its image—not only through bold collections, but also by shooting the house’s campaigns himself, a move unprecedented at the time.
Lagerfeld’s photographs breathed life into the brand. His campaigns spanned the house’s collections—luxurious haute couture, ready-to-wear, cruise, accessories—and established Lagerfeld as a sought-after fashion photographer.
Organized chronologically, Chanel: The Karl Lagerfeld Campaigns includes a carefully curated selection of photographs that showcase hundreds of spectacular clothes worn by the top fashion models and personalities of each era.
The campaigns feature iconic women including Ines de La Fressange, Claudia Schiffer, Kate Moss, Cara Delevingne, Kristen Stewart, and Lily Rose Depp, photographed in glamorous locations such as Coco Chanel’s Paris apartment, the French Riviera, and Rodeo Drive.
Filled with more than 600 photographs, plus an essay by fashion writer Patrick Mauriès, the book offers an unrivaled overview of the house of Chanel as seen through the eyes—and lens—of Karl Lagerfeld himself.